“this is the sound of the future”
- RICO WADE, Dungeon Family / Organized Noize
Tai "Upgrade" Rotan is an American musician, composer, producer, fashion mogul and social activist. A former voting member of The Recording Academy (2009-2019), Rotan produced and globally distributed over 300 original instrumental compositions, 15 instrumental albums and 1 opera soundtrack via his TKRP Music Publishing company (BMI), with works recognized by The Recording Academy, Billboard.com, The SOURCE Magazine, XXL Magazine and Creative Loafing Atlanta.
Tai's first taste of music industry success was documented in 2006 with production credits on “Can’t Sell Dope Forever,” a collaborative album by legendary hip hop groups Dead Prez & the Outlawz. Tai's production on “Came Up" featured Young Noble from the Outlawz, Stic.man from Dead Prez, and Lazie Bone from Bone Thugs N Harmony.
Tai "Upgrade" Rotan continues to compose, produce, license and digitally distribute new musical creations, adding to an expansive musical repertoire featuring the works of Grammy Award winning bassist Leonard "HUB" Nelson Hubbard (The ROOTS), Kanye West, Nas, 50 Cent, Nashawn, Jungle, Grammy Award winning trumpet player Jimmy King (Bruno Mars / Silk Sonic), Aleon Craft, Mach Five, (featuring Phife Dawg / A Tribe Called Quest), Chair Krazy, Spicy Brown, DJ DOT WAV, Blk Mgk Jr., Cre8tiv3, Ashley Suitt, Leah Milan, Mayhem, Dynasty Davis, Deepak Chopra, MikeFlo, Malachi, Rahbi, SkyHy, Yanni, Naja, Sommer Melody, Roberto Fusco Di Maso, Muffy, Billy P, Johnnie Harris (bassist from CAMEO), and many more.
Highly praised by early reviews and his #1 spot on the ReverbNation instrumental charts in Atlanta (2012), Tai’s futuristic sound crosses many genres while still appealing to a wide audience – from New Age to EDM, Downtempo, Hip Hop, R&B, Techno and House. Multi-platinum producer Rico Wade (Dungeon Family / Organized Noize) who is known for his work with multi-platinum artists TLC, Outkast and Goodie Mob summed it up succinctly, Tai has captured the “sound of the future.”
Public Relations & Press
Sonia "Sypher" Tyler